Studio 5050: embrace-me
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A fitted dark-blue canvas hoodie sports the collection’s abstracted logo in a  pattern made of a futuristic silver conductive fabric.  When two people wearing the hoodies embrace they actually power each other up through that pattern. The symbolic energy transfer becomes fully actualized and the embrace is instantly translated into an explosion of light and sound.

Small white lights flicker in the back of each hoodie forming a big-dipper pattern while a faint heart beat sound is emitted. The hoodies themselves take their design inspiration from the construction of early Siberian hooded coats, creating an enveloping safe haven, a tranquil vestige of protection and romanticism. The hoodies also come in a luxurious, cashmere-like 100% bamboo basket weave -- very huggable indeed.

emrace studio 5005 lights

Studio 5050 - PMB 386 - 315 Bleecker Street - NYC 10014
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